Healthcare marketers–do you want to expand your learning and get caught up on all of the latest strategies in healthcare marketing? If so, there are a number of healthcare marketing conferences held throughout the year that may be of interest to you.
We’ve compiled a list of the healthcare marketing conferences that are coming up through next year. If you’re looking to learn more about healthcare marketing and connect with others in the industry, these conferences are worth checking out.
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Health IT Marketing & PR Conference (HITMC)
April 4-6, 2018 – New Orleans, LA
This event focuses on marketing and PR in healthcare, including social media marketing, healthcare advertising, lead generation, event public relations, blogging, search engine optimization (SEO), and content marketing. Attendees include marketing managers and PR professionals at health IT companies, digital marketers in health IT, and health IT executives focused on marketing. Speakers include healthcare IT marketing and PR experts, as well as marketing and PR experts from outside the healthcare space.
7th Digital Marketing for Medical Devices West
April 23-25, 2018 – San Francisco, CA
At this conference, professionals in the medical device industry will learn more about improving brand recognition and increasing sales among their target audiences. Topics covered include the integration of sales and marketing, demonstrating value to key customer bases, and identifying new opportunities. Attendees include marketing, social media, advertising, brand management, and product management professionals within the medical device industry.
Healthcare Marketing and Physician Strategies Summit
April 30 – May 2, 2018 – Salt Lake City, UT
This conference is hosted by the Forum for Healthcare Strategists and is designed for health executives in marketing, public relations, advertising, communication, and other executives involved in marketing strategy. The goal of the summit is to help healthcare marketers develop strategies to address new and emerging challenges using case studies of leading healthcare organizations, keynote speakers, and hands-on workshops.
North England Society for Healthcare Communications (NESHCo) Spring Conference
May 20-22, 2018 – Southbridge, MA
NESHCo is a professional society for those in healthcare communications, public relations, marketing, advertising, and public affairs. The theme for this year’s conference is “Vision and Focus: A Prescription for Success.” Attendees can meet with exhibitors to learn more about available products and services.
8th Digital Marketing for Medical Devices
August 6-8, 2018 – Minneapolis, MN
At this sister conference to Digital Marketing for Medical Devices West, professionals in the medical device industry will learn more about digital marketing initiatives. Topics covered include changes in the medical device industry, engaging with potential customers, and overcoming challenges. Attendees include medical device professionals in marketing, social media, advertising, brand management, and product management.
National Conference on Health Communication, Marketing, and Media
September 11-13, 2018 – Atlanta, GA
This conference is hosted by the National Public Health Information Coalition (NPHIC). Attendees of this conference include individuals representing academia, public health researchers, and practitioners. Topics may include social media, apps and digital tools, improving communication, mobile technology, research, and online strategy.
Medical Group Management Association (MGMA) Annual Conference
September 30 – October 3, 2018 – Boston, MA
MGMA is an organization for medical practice administrators and executives. MGMA’s goal is to help practice leaders move their practices forward by helping practices find the products and services they need to reduce operating costs and provide a better patient experience. At the MGMA Annual Conference, medical practice management professionals can network, collaborate, and listen to expert speakers on topics ranging from patient engagement and satisfaction to technology and other concerns of running a practice
Society for Healthcare Strategy & Marketing Development (SHSMD) Connections
October 7-10, 2018 – Seattle, WA
Topics discussed at this annual conference include marketing, digital engagement, analytics and research, public relations/communications, strategic planning, physician strategies, business development, customer experiences, and leadership development. You can network with other healthcare marketing professionals and meet with companies who provide services to help healthcare organizations run more efficiently.
Modern Healthcare’s Strategic Marketing Conference
October 25, 2018 – Chicago, IL
The goal of this conference is to bring together marketing and communications professionals, hospital executives, and thought leaders to share knowledge on marketing and communications strategies. Topics covered include customer experience, data analytics, video and live streaming, content, and ROI, with a particular focus on attracting millennial patients and looking forward to the future.
Healthcare Internet Conference
November 5-7, 2018 – Scottsdale, AZ
This conference is hosted by Greystone, a web strategy and digital marketing consulting firm. It is designed for healthcare executives from hospitals, health systems, group practices, integrated networks, and health plans. Attendees include web directors, marketing directors, public relations directors, and chief information officers, among other healthcare professionals. At this conference, you can learn about how other organizations are marketing themselves, connect with colleagues, find out about the latest developments in technology, and get connected with vendors who can help your practice accomplish its marketing goals.
7th Content Marketing for Life Sciences Conference
December 4-5, 2018 – Philadelphia, PA
This conference was designed for professionals from the pharmaceutical, biotechnology, and medical device industries to help them improve content marketing strategies. Topics covered at this conference include tools and best practices for creating engaging content, content repurposing, and ways to drive value in your marketing. Attendees include marketing, branding, and public relations professionals within the life sciences industry.
Carolinas Healthcare Public Relations & Marketing Society (CHPRMS) Fall Conference
December 5-7, 2018 – Charleston, NC
CHPRMS provides resources for members of healthcare organizations in North and South Carolina. At the organization’s annual fall conference, healthcare marketers and communicators can learn about the ever-changing world of healthcare marketing and get insights from leading experts. At the conference, you will be able to attend presentations from healthcare marketing experts and network with others in your field.
Illinois Society for Healthcare Marketing and Public Relations (ISHMPR) Annual Conference
2018 information unavailable
ISHMPR is a society that provides resources to healthcare marketing professionals. Their annual conference features local and national speakers who discuss the latest trends in healthcare marketing and PR and gives marketing professionals a chance to network. This event is held in conjunction with the Pinnacle Awards dinner, an ISHMPR awards program created to recognize challenging, creative work and excellence in healthcare marketing and public relations. You do have to become a member of ISHMPR to attend the conference, but up to 7 members of an organization can join on one membership.